AUTHOR PROFILE
Emilio Castro
In my role at the studio, as the Studio Manager, I take pride in keeping the logistics of our work running smoothly for our clients from first contact to delivery. I like to think that our customer service is second to none.
Of course, having been married to Sabrina for over +25 years, I truly enjoy her every achievement as she creates beautiful work for our clients and her own projects.
I have a background in Accounting & Business Management and have worked in the Oil & Gas industry for over 17 years leading supply chain teams in international and domestic markets. I achieved the Lean Bronze Certification during my time at Halliburton and later discovered the benefit of Scrum and Agile Project Management when working for BP. I am a fan of continuous improvement and enjoy leading diverse teams of every kind while working for those large companies.
I'm also a self-taught web developer and coder, a Certified Remote Pilot (I fly our drones), and a self-published fantasy author, among many other small feats and accidents.
AUTHOR
To put it simple: Your headshot is your single most powerful marketing impression. It says it all. It will be seen multiple times for your clients and colleagues. Your headshot will be seen every time you post in social media, on your every email (at your signature or as your Outlook/Google profile pic), on your website and on many more media and times than those you can keep count of.
From a photographer's perspective, a headshot is both: The simplest and the more challenging of all portraits. It is the simplest portrait because there is no posing the body and fighting the multiple distractions of a full body portrait. It is the most complex portrait, because the exact same reasons: It is not all about saying "cheese".
As Sabrina works on a headshot, attention is fully on her client's every expression. She discusses their professional field and what combinations of personality and skills are more important for their target audience. Whatever that target audience is the wide public or your corporate stakeholders.
Does your portrait need to be about strength and confidence or about openness and creativity? Do you work at law enforcement or in sales? Are you an individual professional or do your work for a large international company? As photographers, we do much more than just mastering the beauty of light and the complexity of our gears and digital retouching tools.
In addition to a good headshot you would like to consider a good environmental portrait, which it's a half-body or full body portrait within the environment of you work: At your office, at the hospital, at the fire station, etc... These types of workplace portraits are a strong image for your branding and show you as the subject matter expert you are.
If you want to learn more about headshots and personal branding, please keep reading our Blog, right here, or reach out by filling out our Booking & Information contact form.
The Photographer's Blog
Issue #009